Gessler Announces Video Challenge, Starring You

Online Competition Encourages Colorado Creativity

DENVER, October 6, 2014 – As a competitive state, Coloradans are inundated with political ads every other year. This year, Colorado Secretary of State Scott Gessler wants to give voters their shot at producing a political ad focused on voter registration.

“We’re always looking at creative ways to reach Colorado citizens to get them registered or remind them to update their registration,” Gessler said. “Here’s an opportunity for Coloradans to share their story or encourage their friends and peer groups to engage politically.”

Aspiring directors and videographers have until October 24 to submit their 30-second videos to the Secretary of State for posting. The videos must share information about Colorado’s voter registration requirements and include a mention of the state’s online voter registration system at GoVoteColorado.com.

Voters will have a chance to cast their preference for their favorite ads and the winner will be announced after Election Day.

To qualify, your video must:

1. 1. Be your original work
   2. Be no more than 30 seconds long
   3. Be G-rated (no violence, offensive language, or sexual activity)
   4. Mention that voters must be: over 18 years old, United States citizens and residents of Colorado
   5. Tell voters that they can register, or update their registration, at GoVoteColorado.com
   6. Must not endorse or mention any candidates or issues on the November 2014 ballot

How to enter:

1. 1. All entries must be received no later than 11:59 pm on October 24, 2014
   2. Post your completed video on YouTube
   3. Send a link to your video to Richard.coolidge@sos.state.co.us

What happens next?

If your video meets the criteria, it will be posted on the Secretary of State’s web site. Make sure to send your friends and family to the site to see your work and vote using YouTube’s thumbs up icon. After the election, the votes will be cast and we’ll declare a winner.